Am I the only person who finds this advertisement totally incongruous?
The clue is in the German, in case this brand of chocolate isn't 'enjoyed' world-wide.
The last time I looked, this brand was aimed at the 'you can eat our snack between meals' market of pre-teens, promoting a milky, quasi healthful content, and the even younger Kinder egg pocket money market, with a milk chocolate shell enclosing miniature, self-assembly toys. Some of them very clever and durable, like a wee wooden train. Times change, obviously.